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Google tightens up on click fraud

Posted by Voodoochilli | Posted in Development | Posted on 02-03-2007

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Google is planning to release more data and tools to help combat click fraud on it Google Adsense program. Apparently members of Google Adsense will soon be able to scrutinise clicks from visitors to enable better detection of fraud. This will be a welcome upgrade after many people have criticised Google for not sharing such data. Google estimates that around 10% of all clicks are fraudulent, something it is working hard to improve on.



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